Mark Identification

FOR THE LOVE OF PLAY

Serial Number

78169332

Filing Date

Sep 30, 2002

Trademark by

THE SPORTS AUTHORITY MICHIGAN INC.

Classification Information

Retail store, mail order, and online retailing services, all in the fields of sporting goods and equipment, apparel, footwear, outerwear, and headgear; Promoting the goods and services of others by dissemination of advertising matter via the Internet, newspapers, magazines, and radio and television broadcasts

Advertising and Business