FLEXSPEND

Administration of a customer loyalty program which provides cash rewards and prepaid gift cards for purchasers; Providing a customer loyalty program which allows customers to earn cash back and credits; Providing incentive award programs for customers through the distribution of prepaid value or credit cards for the purpose of promoting and rewarding loyalty; Providing incentive award programs for customers through the issuance and processing of loyalty rewards based on purchases made; Customer loyalty awards services for commercial, promotional, and/or advertising purposes, namely, administration of a customer loyalty program that provides cash rewards and prepaid gift cards for purchasers