Downloadable software in the nature of a mobile application for audio visual content production and live and recorded streaming of advertising, consumer product information and entertainment programs and media content, and related reporting of viewer metrics; downloadable software in the nature of a mobile application for enabling electronic commerce, and analysis of advertising and sales data; downloadable software in the nature of a mobile application for social media engagement; downloadable computer e-commerce software to allow users to perform electronic business transactions via an electronic communications network; downloadable communications software for connecting media and content publishers to viewers; downloadable communications software for broadcasting and streaming live and prerecorded audio, video and textual content via an electronic communications network
Electrical and Scientific Apparatus