Mark Identification

EXTREME TARGETING

Serial Number

75866678

Filing Date

Dec 7, 1999

Trademark by

INSWEB CORPORATION

Classification Information

BUSINESS ADVERTISING, PROMOTION AND MARKETING CONSULTATION SERVICES FOR OTHERS, NAMELY DEVELOPING AND IMPLEMENTING MARKETING AND INCENTIVE PROGRAMS; MARKET RESEARCH; ADVERTISING FOR OTHERS VIA PRINT, ONLINE SERVICES, THE INTERNET AND THE WORLD-WIDE WEB, AND VIA COOPERATIVE ADVERTISING AND REFERRAL PROGRAMS LINKING TO THE WEB SITES OF OTHERS; DEVELOPING PROMOTIONAL CAMPAIGNS AND INCENTIVE PROGRAMS FOR BUSINESSES; CONDUCTING EMPLOYEE, AGENT AND PARTNER INCENTIVE PROGRAMS TO PROMOTE INSURANCE SERVICES; FORMULATING PRICING AND MARKETING STRATEGIES FOR OTHERS; BILLING SERVICES; ELECTRONIC COMMERCE SERVICES, NAMELY FACILITATING TRANSACTIONS BETWEEN INSURANCE CARRIERS, AGENTS AND CONSUMERS AND/OR BUSINESS CUSTOMERS BY COLLECTING AND PROVIDING ALL TYPES OF INFORMATION NECESSARY TO SELECT, QUALIFY FOR, PROVIDE QUOTATIONS FOR, ISSUE AND ADMINISTER INSURANCE POLICIES OF ALL TYPES AND TO HANDLE AND ADJUST INSURANCE CLAIMS OF ALL TYPES; COST MANAGEMENT FOR THE HEALTH BENEFIT PLANS OF OTHERS

Advertising and Business

LIFE, HEALTH, AUTO, PROPERTY, PERSONAL , HOMEOWNER, BUSINESS AND OTHER TYPES OF INSURANCE SERVICES PROVIDED VIA A GLOBAL COMPUTER NETWORK, NAMELY PROVIDING ALL TYPES OF INFORMATION NECESSARY TO SELECT, QUALIFY FOR, PROVIDE QUOTATIONS FOR, ISSUE AND ADMINISTER INSURANCE POLICIES AND HANDLE INSURANCE CLAIMS; PROVIDING GENERAL INFORMATION ABOUT LIFE, HEALTH, AUTO, PROPERTY, PERSONAL, HOMEOWNER, BUSINESS AND OTHER TYPES OF INSURANCE, INFORMATION ABOUT INSURANCE COMPANIES, AND GENERAL INFORMATION AND RECOMMENDATIONS ABOUT INSURANCE; INSURANCE AGENCY AND INSURANCE BROKERAGE SERVICES AND INSURANCE AGENT REFERRALS; PROVIDING INSURANCE ADVICE TO CONSUMERS AND BUSINESSES; PROVIDING INFORMATION ABOUT INSURANCE COMPANIES AND INSURANCE PRODUCTS, AND SELLING INSURANCE; SERVING AS A MANAGING GENERAL AGENT TO OFFER INSURANCE COMPANY PRODUCTS, DEVELOPING AND IMPLEMENTING MARKETING PROGRAMS, PRICING STRATEGIES, UNDERWRITING AND RISK SELECTION CRITERIA, RATE MAKING AND RATE FILING, POLICYHOLDER BILLING, POLICY SERVICING AND RENEWALS, CLAIMS HANDLING AND CLAIMS PAYMENTS

Insurance and Financial