Mark Identification

EXCLUSIVE ACCESS CLUB

Serial Number

75661804

Filing Date

Mar 17, 1999

Trademark by

FIRST USA BANK N. A.

Classification Information

MAGNETICALLY CODED AND ELECTRICALLY ENCODED INTEGRATED CIRCUIT CARDS, OR SMART CARDS, CONTAINING PROGRAMMING USED TO IMPLEMENT BANKING AND CREDIT, DEBIT AND STORED VALUE CARD SERVICES, ELECTRONIC CASH TRANSACTIONS, ELECTRONIC CREDIT CARD TRANSACTIONS, AND ELECTRONIC DEBIT TRANSACTIONS

Electrical and Scientific Apparatus

INFORMATION SERVICE PROMOTING THE SALE OF CREDIT CARD ACCOUNTS THROUGH THE ADMINISTRATION OF INCENTIVE AWARD PROGRAMS, INCLUDING PROVIDING CUSTOMERS WITH OFFERS OF ATTENDANCE AT SPECIAL SPORTING AND ENTERTAINMENT EVENTS AND WITH PURCHASE OF TICKETS AND MERCHANDISE, SUCH OFFERS AT DISCOUNTED RATES; AND PROMOTING THE SALE OF GOODS AND SERVICES OF OTHERS BY AWARDING DISCOUNTS AND PURCHASE POINTS FOR CREDIT CARD USE

Advertising and Business

BANKING SERVICES, NAMELY, BANKING AND CREDIT, DEBIT AND STORED VALUE CARD SERVICES; ELECTRONIC CASH TRANSACTIONS, ELECTRONIC CREDIT CARD TRANSACTIONS AND ELECTRONIC DEBIT TRANSACTIONS THAT PROMOTE THE PURCHASE OF GOODS AND SERVICES VIA A GLOBAL COMPUTER INFORMATION NETWORK; AND FINANCIAL INFORMATION PROVIDED BY ELECTRONIC MEANS

Insurance and Financial

INFORMATION SERVICE PROVIDING CUSTOMERS ONLINE, TELEPHONICALLY, AND BY FAX WITH PUBLICLY AVAILABLE THIRD PARTY INFORMATION

Computer and Scientific