ETAM
Mark Identification

ETAM

Serial Number

90105678

Filing Date

Aug 11, 2020

Trademark by

NUMERIS

Classification Information

Downloadable computer software for maintaining and providing third party access to databases containing information on television programming, advertising and media research information, demographic information, and television rating information; downloadable software for use in collecting information about the transmission and reception of signals and their content delivered via over-the-air broadcast, cable, satellite, and a global computer network, and the listening, viewing, and usage habits of signal receiving audiences

Electrical and Scientific Apparatus

Providing marketing reports containing data and information in the fields of programming, advertising and media research information, demographic information, media rating information, Internet and computer usage information, and product purchase and usage information; Market research services, namely, measurement of circulation, coverage and audience of all types of advertising on television; market research services, namely, media research services relating to the listening, viewing and usage habits of persons who may receive television programming content being measured by a variety of means, namely, over the air transmission, cable, satellite, mobile internet, fixed internet

Advertising and Business

providing third party access to databases containing information on programming, advertising, demographic, television ratings and consumer behavior

Telecommunications

Providing temporary use of non-downloadable online software tool for the analysis of geographic and demographic characteristics, socioeconomic visualization, consumer behaviour and television ratings; Maintenance, for third parties, of online databases containing information on programming, advertising, demographic, television ratings and consumer behavior

Computer and Scientific