ENGAGEMENT SIMPLIFIED

Downloadable mobile applications for scanning barcodes, including two-dimensional bar codes, and providing customized information and user interfaces; Downloadable mobile applications for users to research and view information about third party products and services and initiate communications related to third party products and services

Digital advertising services; Advertising and marketing

Software as a service (SAAS) services featuring software for generating, customizing, displaying, storing, and managing barcodes on behalf of third parties, including two-dimensional barcodes; Providing a website featuring non-downloadable software for third parties to select and display customized content and tools associated with a barcode; Providing an interactive website featuring technology that allows users to research and view information about third party products and services and initiate communications related to third party products and services