EFFINITY

Marketing services in the area of insurance, namely, life, health, medical and annuity insurance and in the areas of employee benefit services and marketing employee benefit technology

Providing information in the field of employee healthcare insurance benefits; Insurance Agency Services in the field of life, health, medical and annuity insurance, insurance brokerage and insurance consultation; Administration of employee benefit plans, namely, life, health, medical and annuity insurance; none of the foregoing being services for property or casualty insurance

Providing online non-downloadable web-based software applications for employees to compare benefits plan options and enroll in plans; Providing online non-downloadable web-based software applications for employee benefits plan management and administration, namely, automated benefits plan procurement, vendor management, workflow automation, data management, data benchmarking and compliance document creation and generation