DRAW YOUR HEART
Mark Identification

DRAW YOUR HEART

Serial Number

86064935

Filing Date

Sep 14, 2013

Trademark by

MAXX GLORIA

Classification Information

Organizing and conducting charity auctions for charitable fundraising purposes offering original artwork on canvas depicting hearts, with proceeds benefiting partner charities with programs committed to preventing, fighting and conquering childhood obesity and its adult repercussions

Advertising and Business

An online charitable fundraising campaign delivered through social media channels whereby individuals 'draw their heart' by making an original illustration of a heart via on-line drawing tool or the scanning of an actual drawing and upload it requesting sponsorship of their creation from their social media network - along with a direct-to-charity URL where donations can be made on their behalf; A mobile charitable fundraising campaign delivered through a mobile application whereby individuals "draw their heart" by making an original illustration via smartphone drawing and upload it requesting sponsorship of their creation from their social media network - along with a direct-to-charity URL where they donations can be made on their behalf; A mobile charitable fundraising application which allows users to draw their hearts, for the purposes of raising funds for childhood obesity via sponsorship of their drawing by their social network; charitable fundraising services by means of gala parties, fundraising events, namely, selling goods to raise funds Charitable fundraising services, namely, on-line drawing program which allows users to draw their hearts, for the purposes of raising funds for childhood obesity via sponsorship of their drawing by their social network

Insurance and Financial

Entertainment services in the form of a variety talk show where celebrities 'draw their heart' to raise awareness and funds to prevent, fight and conquer childhood obesity; Entertainment services, namely, one-on-one and small group creativity sessions where obese children draw their hearts alongside their parents for the purpose of bonding and discussing their health issues in a creative, fun and non-therapeutic environment; Birthday parties; Education services, namely, providing classes and online videos and modules to help obese children use the power of positive thinking and positive body image to help them recreate their self-image with the help of creativity and 'drawing their little hearts'

Education and Entertainment