Mark Identification

DOUGHBOY POINTS

Serial Number

75887236

Filing Date

Jan 4, 2000

Registration Date

Aug 7, 2001

Trademark by

PILLSBURY COMPANY THE

Classification Information

Pastries, namely, frozen pastries, frozen breakfast pastries, pastry filled with eggs and meat and/or cheese, puff pastry with fruit and other flavor fillings, pastry products with fruit fillings; waffles, namely, frozen waffles; mixes for making bakery goods, namely, flour-based mixes for making bakery goods, cake mixes, brownie mixes, gingerbread mixes, hot roll and quick bread mixes; pies, namely, pie crusts; frostings, namely prepared frosting; bakery goods; frozen confections; dough, namely, refrigerated and frozen dough; bread; buns and rolls

Staple Foods

Administration of an incentive program whereby participants accumulate points or tokens for purchases, which may be exchanged or redeemed for specified products

Advertising and Business