DISTINCT. DIFFERENT. PASO ROBLES WINE COUNTRY ALLIANCE

Printed guide books, maps and brochures promoting regional wineries

Promoting and marketing the regional wine related goods and services of others by advertising, producing and distributing vineyard guides, directory listings, winery maps and event brochures to the public; planning and conducting of trade fairs, exhibitions and presentations for economic or advertising purposes; marketing research and studies; infomediary services, namely facilitating transactions between buyers and sellers of wine grapes and bulk juice through providing buyers with information about sellers, goods and/or services; promoting the wine related consumer events of others in order to showcase the Paso Robles region; association services, namely promoting the interests of regional wine makers by monitoring legislative activities in the field of wine and provide viticulture, winemaking and wine tasting analysis

Educational services, namely, organizing and conducting classes, conferences, seminars, workshops, lectures and tutorials in the field of wine grape growing and related agricultural wine production techniques in order to stimulate regional interest by wine enthusiasts; entertainment services, namely wine tasting events to stimulate regional interest by wine enthusiasts

Providing information about wine characteristics; sommelier services, namely, providing advice on wine and wine and food pairing