DIRECTVIEW

Compiling data and information and providing analysis in the field of consumer viewing and usage habits and behavior and issuing reports in connection therewith; Conducting and analyzing demographic data regarding population and household trends for commercial advertising purposes; Collecting and analyzing demographic information and statistics and issuing statistical reports in connection therewith; Conducting media research dealing with signal receiving audience demographics and behavior, and the listening, viewing, and usage habits of signal receiving audiences regarding the use of DVR playback