DATA-POWERED MARKETING CLOUD

Marketing services, namely, managing advertising, marketing, and promotional campaigns; Business analysis, namely, providing real-time business intelligence, reporting progress, providing recommendations, providing alerts, messages, and visual and audible prompts for identifying and reporting advertising, marketing, and promotional campaign recommendations and opportunities; Data processing, namely, gathering, managing, tracking, and reporting on customer data, transaction data, location data, event data, demographic data, behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials; Data driven marketing in the nature of analyzing customer data, transaction data, location data, event data, demographic data, behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials to derive behavioral information, intender signals, and data derivatives used to make data-driven decisions and improve marketing strategies; Data analysis, namely, using artificial intelligence and machine learning to determine insights from proprietary data, first party data, and third party data, optimize marketing efforts, identify business opportunities, generate and personalize marketing content, and manage advertising, marketing, and promotional campaigns

Providing on-line non-downloadable software for managing advertising, marketing, and promotional campaigns; Providing on-line non-downloadable software for providing real-time business intelligence, reporting progress, and providing recommendations; Providing on-line non-downloadable software for providing alerts, messages, and visual and audible prompts for identifying and reporting advertising, marketing, and promotional campaign recommendations and opportunities; Providing on-line non-downloadable software for gathering, managing, tracking, and reporting on customer data, transaction data, location data, event data, demographic data, behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials; Providing on-line non-downloadable software for analyzing customer data, transaction data, location data, event data, demographic data, behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials using machine learning to derive behavioral information, intender signals, and data derivatives used to make data-driven decisions and improve marketing strategies; Providing on-line non-downloadable software that uses artificial intelligence and machine learning to determine insights from proprietary data, first party data, and third party data to help businesses optimize their marketing efforts; Providing on-line non-downloadable software that uses artificial intelligence and machine learning to identify business opportunities, generate and personalize marketing content, and manage advertising, marketing, and promotional campaigns