Mark Identification

COPY EFFECT INDEX

Serial Number

74261213

Filing Date

Mar 31, 1992

Registration Date

May 3, 1994

Trademark by

IPSOS-ASI INC.

Classification Information

market research services; namely, providing for owners of established consumer brands a combined measurement of the number of people who are reached by an advertisement and the impact of the advertisement on purchase behavior once the message is received

Advertising and Business