COMERICA SMALLBIZCO-OP

Administration of a customer loyalty program which provides free advertising and marketing services, free comparative market research and benchmarking, free tickets to sports events, free tickets to live entertainment events, discounted office supplies and computer equipment, and discounts on dining, shopping, and travel; Arranging and conducting incentive reward programs to promote the sale of banking, financial, wealth management, and investment services; Business administration of consumer loyalty programs; Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services