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publications, namely periodicals, manuals, magazines, newsletters, and brochures, in the fields of marketing research, promotional programs, incentive programs and customer loyalty programs

conducting consumer and business incentive award programs to promote the purchase of goods and services of others and to promote traffic and usage of third party sites on the global computer network; customer loyalty programs to promote usage of credit, debit and discount cards of others; providing information on marketing, incentive programs and award programs via the global computer network