CLEARLEAP
Mark Identification

CLEARLEAP

Serial Number

77667418

Filing Date

Feb 10, 2009

Registration Date

Dec 1, 2009

Trademark by

INTERNATIONAL BUSINESS MACHINES CORPORATION

Classification Information

Computer software for converting video, images, audio, and data from one digital format to another, computer software for content/asset management, digital electronic devices for recording, organizing, transmitting, receiving, manipulating, playing and reviewing text, data, image, audio and video files; computer software for use in organizing, processing, distributing, transmitting, streaming, receiving, manipulating, playing and reviewing image, audio, video and multimedia files and content; computer hardware and software for controlling the operation of audio and video devices and for viewing, searching and/or playing audio, video, television, movies, photographs and other digital images, and other multimedia content; computer hardware and software tools for producing, managing and inserting advertising content into television programming and other video content for on-demand viewing, including on-demand video content and content stored on other devices; computer software for social networking, namely, computer software that enables end-users to connect with each other, locate favorite video-on-demand content, and share video and other programming; computer software that enables television operators and content owners to send messages to end users promoting the availability of video-on-demand and linear programming content

Electrical and Scientific Apparatus

Advertising and business management consultancy, namely, the creation and provision of media asset management of digital advertising assets such as print, video, audio and data; advertising, marketing, and promoting the goods and services of others, namely, placement and dissemination of advertising for others via the internet and computer networks for display in a television environment; management and compilation of computerized databases, namely, managing customer data in a computer database for others; computerized database management of performance data regarding content usage; computerized database management of content/video assets

Advertising and Business

Audio and video streaming services via Internet, Internet protocol television (IPTV), cable, or satellite, namely, transmission of audio and video content to others via a global communications network; video on demand transmission services; telecommunications services, namely, transmission of video images compatible with open network communication formats via a global communications network; on-demand delivery of movies, television programming, and other video content via IP-based (internet protocol-based) network delivery

Telecommunications

Cable television programming; syndication of movies, television programming, and other video content for others via IP-based network delivery

Education and Entertainment

Computer network management services, namely, administration of a computer network designed to facilitate the capture, transmission, editing, management and/or broadcast of digital images, audio and video content; administration of a computer network designed to monitor and measure network bandwidth demands, to allocate appropriate pools of bandwidth to satisfy network requirements, and to coordinate digital media content transmission to and from individual and multiple sites; transcoding, send-for-review, review-and-approval, marking available inventory, and file attachment of digital advertising assets; electronic encoding and transcoding of video/audio data; computer services, namely, providing temporary use of online non-downloadable software to enable end-users to upload, view and interact with, and share/distribute video and other programming; computer services, namely, computer software development of web applications for internet users; computer services, namely, creating an online community for users to form virtual communities and engage in social networking; providing a platform that enables social networking, messaging forum, and community features, and promotes user interaction and engagement for use in video-on-demand environment where content is delivered or distributed via IP-based (internet protocol based) network delivery

Computer and Scientific

Online social networking services

Personal