CHEGG
Mark Identification

CHEGG

Serial Number

85190586

Filing Date

Dec 3, 2010

Registration Date

Sep 6, 2011

Trademark by

CHEGG INC.

Active Trademark

Classification Information

Downloadable software in the nature of a mobile application for renting textbooks [ ; Sunglasses ]

Electrical and Scientific Apparatus

Operating an on-line marketplace featuring textbooks; Providing a buy-back and trade-in program for used textbooks of others; [ Administration of a textbook rental partner program for retail stores, namely, providing exhibition stands and booths, including related equipment, for textbook rental in retail stores; Administration of a student brand ambassador program, namely, arranging and conducting incentive reward programs to promote the sale of textbooks by means of student referrals; ] [ Issuing gift certificates which may then be redeemed for goods or services; ] Promoting textbook rental services through sweepstakes and contests

Advertising and Business

Textbook rental services; [ Providing newsletters in the field of information of interest to students via e-mail; ] On-line journals, namely, blogs featuring information of interest to students; Entertainment services, namely, conducting sweepstakes directed to students; [ rental of textbooks via an electronic kiosk; Administration of a student brand ambassador program, namely, providing an educational program for college students in the field of business administration consisting of practical product sampling and market research activities ]

Education and Entertainment