Mark Identification

CHALLENGE BIBENDUM

Serial Number

76147867

Filing Date

Oct 17, 2000

Trademark by

MICHELIN NORTH AMERICA INC.

Classification Information

Motor vehicles, namely, passenger cars, recreational vehicles, sport utility vehicles, light trucks, trucks and 4x4 vehicles

Vehicles

financial sponsorship of motor vehicle races

Insurance and Financial

entertainment services, namely, organizing and conducting motor vehicle racing events

Education and Entertainment