Mark Identification

CERIDIAN

Serial Number

74275891

Filing Date

May 15, 1992

Registration Date

Dec 20, 1994

Trademark by

DAYFORCE US INC.

Active Trademark

Classification Information

[ computer software; namely, software to assist users in understanding and utilizing data in order to price, plan, buy and sell advertising time; ] computer software; namely, software to allow customers to input their own payroll data via personal computers, transmit the files and print payroll checks on site, or input payroll data by telephone or batch transmittal, with paychecks and payroll or personnel reports prepared by a processing center; and computer software; namely, human resource management software to enable customers to combine payroll and personnel records to create a single database of employee information for on-line inquiry, updating and reporting

Electrical and Scientific Apparatus

company newsletter and software instruction manuals; [ and periodically published printed reports to subscribers containing broadcast audience data and market research information ]

Paper Goods and Printed Matter

[ providing to broadcasters, advertising agencies and advertisers market research services in the form of broadcast audience research, socio-economic data research, commercial monitoring, consumer product purchasing data ] and market research information; payroll processing services; namely, preparing and furnishing employee paychecks and supporting journals, summaries and payroll reports; processing federal, state and local payroll withholding taxes on behalf of customers and remittance of taxes to the appropriate taxing authorities; personnel management services; computerized database management; namely, assisting customers to create a single database of employee information for on-line inquiry, updating and reporting

Advertising and Business

providing counseling in the fields of substance abuse, mental health, financial, legal, and family matters through a network of professional counselors; remote computing services for private industry, local and federal governments, leasing access time to a computer database in the field of payroll processing and personnel management that allows customers to input their own payroll data via personal computers, transmit the files and print payroll checks on-site, or input of payroll data by telephone or batch transmittal, with paychecks and payroll or personnel reports prepared by a processing center

Computer and Scientific