CAREESSENTIALS
Mark Identification

CAREESSENTIALS

Serial Number

76671524

Filing Date

Jan 19, 2007

Registration Date

Apr 29, 2008

Trademark by

CAREFIRST OF MARYLAND INC.

Classification Information

Compact discs in the field of health information

Electrical and Scientific Apparatus

Newsletters, brochures and pamphlets in the fields of health and medical care, wellness programs, medical and health education, alternative therapies, disease prevention and management, weight reduction, diet planning and supervision, dietary and nutritional guidance, prescription drugs, vision, mental health, dental hygiene, guidelines and information on membership in health maintenance organizations and preferred provider organizations, guidelines and information on health and medical insurance, pharmacy, vision, dental and rehabilitation services, substance abuse, smoking cessation programs, pre- and post-natal care, preventative health, stress management, exercise and chronic illness

Paper Goods and Printed Matter

Medical cost management in the nature of providing information on healthcare management programs aimed at reducing long-term health effects and costs of healthcare; cost and business management of health, dental, vision, pharmaceutical and mental health benefit plans and riders for others; health care cost containment; health care cost review; health care utilization and review services; managed care services, namely, electronic processing and administration of healthcare information; prescription drug programs for drug providers and participating pharmacies, namely, administering pharmacy reimbursement programs and services; administration of a program for enabling participants to obtain discounts on laser vision correction, hearing care services, fitness club membership, cosmetic dentistry, mail order contact lenses, acupuncture, massage therapy and chiropractic care

Advertising and Business

Insurance underwriting and administration for pre-paid and self-funded health care, dental, vision and prescription drug services and plans; health and dental insurance underwriting services; electronic on-line underwriting and administration of health and dental insurance; insurance claims processing and administration; organizing and administration of employee benefit plans of self-insured entities, flexible saving plans and medical spending accounts; business administration of health management organizations; and charitable fund-raising services

Insurance and Financial

Providing on-line publications in the nature of newsletters, brochures and pamphlets in the field of health and medical care, wellness programs, medical and health education, alternative therapies, disease prevention and management, weight reduction, diet planning and supervision, dietary and nutritional guidance, prescription drugs, vision, mental health, dental hygiene, guidelines and information on membership in health maintenance organizations and preferred provider organizations, guidelines and information on health and medical insurance, pharmacy, vision, dental and rehabilitation services, substance abuse, smoking cessation programs, pre- and post-natal care, preventative health, stress management, exercise and chronic illness;providing on-line publications in the nature of magazines, brochures and pamphlets in the field of health promotion; personal coaching services in the field of health and lifestyle wellness and preventative care

Education and Entertainment

Health care services, namely, wellness programs, disease management programs and care support programs; employee health and wellness programs for others, namely, individual health risk assessments; employee individual health risk reduction programs, namely, providing assistance, fitness evaluation and consultation to corporate clients to help their employees make health, wellness and nutritional changes in their daily living to improve health; health care services in the nature of health maintenance and preferred provider organizations, dentist services, optometry services, dispensing of pharmaceuticals, and health management organizations; healthcare services in the nature of health maintenance and preferred provider organizations all provided via an on-line computer network, electronically, telephonically, and via e-mail; health care services provided by a network of healthcare professionals and service providers; behavioral health disease management programs, namely, medical counseling and medical services in the field of behavioral health and disease management; providing on-line medical testing services for individual health and fitness assessment and evaluation; and medical advisory services via telephone

Medical, Beauty & Agricultural

Case management services, namely, the coordination of necessary medical services, vocational issues and educational services for members of health maintenance and preferred provider organizations; providing personal care support services for patients with life threatening disorders, namely, help with medical forms and counseling

Personal