CARDPLATFORMS
Mark Identification

CARDPLATFORMS

Serial Number

85482166

Filing Date

Nov 29, 2011

Trademark by

CARDPLATFORMS LLC

Classification Information

Business continuity services and organizational control services for providers of financial services, namely, business organization and operation consultancy for the credit card industry; Marketing and promotion for financial services, on behalf of third-parties, and provided via print, audio, video, digital and on-line media, including such media on mobile communication devices; Telemarketing services for financial services; Promoting the goods and services of others by arranging for businesses to affiliate their goods and services with the goods and services of third parties by means of sponsorship relationships; Management and operation of telephone call centers of others, namely, for providers of credit card services; Customer affinity and retention program, namely, providing incentive award programs for customers through the issuance and processing of loyalty coupons for frequent use of credit card services; Customer affinity and retention program, namely, providing incentive award programs for customers through the distribution of prepaid stored value cards for the purpose of rewarding use of credit card services; Customer affinity and retention program, namely, administration of a customer loyalty program which provides free products or discounts on products for credit card members; Administration of a program for enabling credit card customers to obtain discounts on products and services and travel and pharmacy discounts

Advertising and Business

Financial and credit card related services, namely, cardholder services, namely, reloadable debit card services, providing closed loop stored value gift card services, providing stored value travel card services, providing virtual credit card account services; Site data protection services for third-party credit card providers, namely, financial transaction services in the nature of providing secure commercial transactions and payment options using a mobile device at a point of sale; Risk management, namely, Financial risk management and credit risk management; Fraud services, namely, fraud reimbursement services in the field of credit card purchases; Mobile financial services, namely, on-line banking services provided via mobile communication devices, credit card payment processing services provided via mobile communication devices, bill payment services provided through a website accessible on mobile communication devices, electronic money transfer services provided through mobile communication devices; Banking services, namely, direct deposit services to checking accounts

Insurance and Financial

On-line data security services and cardholder information security services for third-party credit card providers, namely, providing security and anonymity for electronically transmitted credit card transactions data and credit card holder personal information data; Mobile financial solutions, namely, platform as a service (PAAS) featuring computer software platforms for electronic bill payment, for use in connection with credit cards, debit cards, and stored value cards; Anti-money laundering software services, namely, providing non-downloadable computer software for tracking credit card, cash card, debit card, and stored value card transactions for anti-money laundering purposes; Design and development of electronic data security systems and data recovery services, for providers of financial services

Computer and Scientific