Mark Identification

CAPTURING VALUE IN PLAY

Serial Number

76329497

Filing Date

Oct 24, 2001

Trademark by

EXCHANGE APPLICATIONS INC.

Classification Information

Marketing services, namely, planning, preparation, execution and scheduling of multi-phase customer relationship-building marketing campaigns

Advertising and Business

Computer consulting and computer programming services for designing and implementing electronic customer relationship management systems and electronic marketing programs over a global computer network

Computer and Scientific