BUYABILITY
Mark Identification

BUYABILITY

Serial Number

98469520

Filing Date

Mar 26, 2024

Trademark by

MFTB HOLDCO INC.

Classification Information

Downloadable software for advertising, marketing, client relationship management, search engine optimizing, lead generation, and for providing virtual assistant services; downloadable software plug-ins for creating searchable databases of information for users in the fields of real estate and mortgages; downloadable software for providing mortgage information, analysis, and advice in the fields of mortgage lending and home equity lending, and for use in selecting, applying for, and securing mortgages and home loans; downloadable software for providing mortgage quotes, for confirming lender availability and interest, and for reviewing and rating lenders and mortgage professionals; downloadable software for calculating mortgages; and downloadable software for analyzing browsing information and behavior to make recommendations

Electrical and Scientific Apparatus

Virtual assistant services, namely, business administration services and virtual telephone receptionist services; providing commercial information on the internet in the field of real estate and housing; providing on-line trade directory services; referrals in the fields of real estate, financial services, mortgage services, home equity services and escrow services; matching borrowers with potential lenders in the field of mortgage lending; providing statistical information and indexes of mortgages, interests, and prices for others; commercial information services, namely, providing demographic data; providing a website featuring the ratings, reviews and recommendations posted by consumers for commercial purposes in the fields of real estate, financial services, mortgage services and home equity services

Advertising and Business

Providing information in the field of real estate; financial planning in the field of mortgage and home equity loans; providing mortgage and home equity loan quotations to others; providing information, analysis, and advice in the fields of mortgage lending and home equity lending; credit scoring services; providing online financial calculators; providing an on-line computer database in the field of credit rating; apartment and residential rental valuation services in the nature of real estate valuation services; real estate listing; providing real estate listings and real estate information via the internet; financial research services in the field of real estate; providing advice and financial analysis in the fields of real estate financing, real estate investment, real estate valuations, and real estate appraisals; mortgage lending; mortgage brokerage; mortgage banking; mortgage refinancing; financing of loans; home equity loans; loan origination services; mortgage origination services; and financial services, namely, mortgage planning

Insurance and Financial

Providing a website featuring non-downloadable instructional videos in the field of real estate, housing, mortgages, finance, economics, news, and lifestyle information; On-line journals, namely, blogs featuring news and information in the fields of real estate, mortgages, insurance, finance, and economics

Education and Entertainment

Providing online nondownloadable software and applications for advertising, marketing, client relationship management, search engine optimizing, lead generation, and for providing virtual assistant services; providing online nondownloadable software for creating searchable databases of information for consumers and for disseminating advertising for others in the fields of real estate, mortgages; providing online nondownloadable software for use in selecting, applying for, and securing mortgages and home loans; electronic storage of consumer data

Computer and Scientific