BUSINESS IS PERSONAL
Mark Identification

BUSINESS IS PERSONAL

Serial Number

77064929

Filing Date

Dec 15, 2006

Trademark by

DUN & BRADSTREET INC.

Classification Information

computer software for use in social network analysis; computer software for improving selling, marketing, hiring, business development, knowledge management, expertise location, and other inbound and outbound business processes, using relationship networks, relationship capital management, and personal and professional networks; computer software for use in sales force automation and customer relationship management, including marketing automation; collaboration computer software, namely, computer software for collaboration among business users for professional and interpersonal networking; computer software development tools for use in computer software development and web services development; computer software for electronic mail; computer software for use as a personal calendar; computer e-commerce software to allow users to perform electronic business transactions via a global computer network; computer software for use in recruiting employees; computer software for use in human resources management; computer software for use in human capital management, namely, management of employee and business contact relationships, human resources, and employee recruiting; computer software for use in marketing automation; user manuals supplied as a unit with the foregoing

Electrical and Scientific Apparatus

developing, planning, coordinating, administrating, analyzing, and reporting sales strategies and plans that make use of viral marketing and social networking methods, approaches and techniques; marketing consulting services; developing, planning, coordinating, administrating, analyzing, and reporting marketing strategies and plans that make use of viral marketing and social networking methods, approaches and techniques; recruiting services, namely, personnel recruitment consulting services, personnel placement and recruitment, employment hiring, recruiting, placement, staffing and career networking services; human resources management services; human capital management services, namely, maintaining and managing relationship network information for others, namely, management and compilation of computerized databases featuring interpersonal relationship information

Advertising and Business

Web messaging and electronic mail services

Telecommunications

education and training in the theories and applications of social network analysis, sales force automation, and customer relationship management, including application to marketing automation, human resources management, human capital management, employee relationship management, and employee recruiting, provided through seminars, classes, and workshops

Education and Entertainment

providing temporary use of online non-downloadable software for use in sales force automation and customer relationship management, including marketing automation; providing temporary use of online non-downloadable collaboration software, namely, computer software for collaboration among business users for professional and interpersonal networking; providing temporary use of online non-downloadable software for use in recruiting employees; providing temporary use of online non-downloadable software for use in human resources management; providing temporary use of online non-downloadable software for use in human capital management, namely, management of employee and business contact relationships, human resources, and employee recruiting; consulting services in the field of software development and web services development; application service provider (ASP), namely, hosting computer software applications of others; installation and maintenance of computer software for others; technical support service, namely, troubleshooting of computer hardware and software via telephone, email, online messaging and in person

Computer and Scientific