BRANCHLAB
Mark Identification

BRANCHLAB

Serial Number

87784559

Filing Date

Feb 5, 2018

Registration Date

Oct 16, 2018

Trademark by

THOMAS J. LONG

Active Trademark

Classification Information

Business consulting services, namely, expert analysis and management consulting in economics for providing a statistical scan of household and business populations within a market, modeling purchase demand for products/services, analyzing commuting corridors, draw patterns and trip generation appeal, examining existing competition, uncovering undeserved markets, ranking, scoring and prioritizing the relative quality of a variety of different markets, defining expansion plans, identifying means of entry into the market by analyzing commuting corridors, draw patterns and trip generation appeal, examining existing competition, scoring the convenience standards presently established by the existing competitive set, identifying alternative site locations, ranking, scoring and prioritizing available locations to identify competitive advantage and isolating those with parity or superiority based upon objective criteria, linking the demographics of the defined market to determine the market's purchase demand for products/services, establishing likely usage to define expected penetration, valuing the potential by uncovering the revenue associated with the location, developing pro forma staffing and expense projections personalized to the location, identifying the operating configuration requirements necessary to meet market and service usage needs, calculating the annual financial impact of profit and loss of the new location and producing a cumulative cost recovery schedule over the first five years of operation

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