BLUERIDGE DATA

Online database services, namely compiling and appending employment, professional, and wealth data of potential donors, as well as identifying, segmenting, and prioritizing donors through analysis of their professional and financial data, for use by educational institutions and non-profit organizations in fundraising efforts and gift matching opportunities; Business data analysis services, namely an online platform for screening external supporter databases for wealth indicators, employer gift-matching eligibility, and engagement segmentation for fundraising targeting by educational and non-profit organizations; Digital marketing services, namely e-mail and paid social advertising by providing enriched data insights to re-engage non-donors and lapsed donors for use by non-profit and educational institutions