BLACK WILLIE
Mark Identification

BLACK WILLIE

Serial Number

99532042

Filing Date

Dec 5, 2025

Trademark by

XAVIER K. WILLIAMS

Classification Information

Apparel, namely, hats, shirts, jackets, and clothing items featuring the Black Willie character.

Clothing

Retail vending machine services featuring snack foods, beverages, branded merchandise, and consumer goods; retail store services featuring character-based merchandise and novelty items associated with the fictional character Black Willie; online retail store services featuring apparel, hats, accessories, collectibles, and printed materials associated with the Black Willie character; promotional marketing services featuring a character mascot for use in vending and retail brand activations.

Advertising and Business

Entertainment services, namely, providing a fictional character for use in storytelling, branding, and promotional appearances; development and production of branded character content for social media, retail environments, vending machine interactions, and advertising campaigns; entertainment services in the nature of a mascot for promotional events and brand activations.

Education and Entertainment