BETTER THAN A CHECKING ACCOUNT
Mark Identification

BETTER THAN A CHECKING ACCOUNT

Serial Number

85336730

Filing Date

Jun 2, 2011

Trademark by

HEARTLAND PAYMENT SYSTEMS INC.

Classification Information

Business services, namely, administration of a consumer loyalty, affinity, and incentive award program to promote the issuance of credit cards, debit cards, smart cards, and stored-value cards and the use of smart phones and mobile devices to make point of sale payments by others; Payroll preparation services; administration of business payroll for others; Business advisory services, consultancy and information; public advocacy to promote awareness of credit, debit, payment card, stored-value card, smart phone and mobile device transaction processing practices; Administration of a consumer loyalty program to promote retail services of others; Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes

Advertising and Business