BEAUTY BEGINS WITH TRUTH
Mark Identification

BEAUTY BEGINS WITH TRUTH

Serial Number

90241975

Filing Date

Oct 8, 2020

Trademark by

PAULA'S CHOICE LLC

Classification Information

Non-medicated skin care preparations; cosmetic preparations; cosmetic preparations for skin care; cosmetics; perfumes; skin care products, namely, skin cleansers, make-up removers, toners, exfoliants, face moisturizers, hand moisturizers, face creams, hand creams, body lotions, face lotions, facial and body masks; tinted moisturizers; eye creams and gels; non-medicated acne treatment preparations; retinol moisturizers, creams and serums for cosmetic purposes; non-medicated pore refining and blemish and oil control products; skin brightening serums; nonmedicated sunscreens; self-tanning preparations and applicators; skin bronzer and skin bronzing powder; skin lightening creams; non-medicated lip care products, namely, lip balms, lip exfoliants, lipsticks, lip protectors and lipscreen; non-medicated hair and body care products, namely, cleansers, exfoliants, body lotion, body mist, body oils, body creams, body balm, hair and body shampoos, conditioner, shaving cream, shaving gel; pre-moistened cosmetic towelettes; cuticle removing preparations and nail care preparations; tooth whiteners for cosmetic purposes; kits comprising one or more of the foregoing products

Cosmetics and Cleaning Preparations

Dietary supplements; antioxidant supplements for personal care and beauty regimens, namely, address skin hydration and anti-aging concerns

Pharmaceuticals

On-line retail store services featuring skin care products, cosmetics, cosmetic applicators and tools, bags, cosmetic accessories and publications; retail store services featuring skin care products, cosmetics, cosmetic applicators and tools, bags, cosmetic accessories and publications; providing consumer information about the skin care and cosmetic industry, health and beauty products; commercial information and advice for consumers; distributorship services in the field of cosmetics, skin care products, and personal care products

Advertising and Business

Educational and entertainment services, namely, programs, non-downloadable videos, and online tutorials featuring information about skin care, beauty, cosmetics and wellness; On-line journals, namely, blogs featuring information, non-downloadable videos and online tutorials in the field of skin care, beauty, cosmetics, and wellness; providing non-downloadable articles in the field of beauty, beauty products, cosmetics, and skincare

Education and Entertainment

Providing a website featuring beauty care and skin care information about beauty, beauty products, cosmetics, and skincare; providing beauty care and skin care information about beauty, beauty products, cosmetics, and skin care; Beauty and skincare consultation services; Beauty analysis to determine beauty products, skin care, and cosmetics that are best suited to particular individual

Medical, Beauty & Agricultural