BEACON+PLUS

Proximity sensors; electronic proximity switches; proximity transmitters and receivers; electronic location sensors and switches; transponder location system; location and proximity devices, namely, electronic audio, radio and digital signal sensors, switches, transmitters, and receivers for enabling wireless connectivity to mobile devices; wireless transmitters and receivers; computer software, namely, mobile applications that manage content for facilitating shopping, entertainment, service transactions, location services, video, augmented reality experiences, tracking customer rewards and incentive program performance; and computer software for retail inventory management, video telephony, and electronic commerce to allow users to perform electronic business transactions via a global computer network; downloadable software for analyzing website traffic and online user behavior