B

Downloadable software for enabling users to receive, accept, view, and exchange virtual currency; downloadable mobile application software for facilitating financial transactions; downloadable computer software for use as a digital wallet; downloadable computer software for use as an electronic wallet

Administration of customer loyalty and rewards programs which allow customers to earn credits towards future purchases for the purpose of promoting and rewarding loyalty; providing incentive award programs for customers through issuance and processing of loyalty points for on-line purchase of goods and services for the purpose of promoting and rewarding loyalty; providing incentive award programs for customers through distribution of an electronic currency for the purpose of promoting and rewarding loyalty; advertising and marketing services; promoting the goods and services of others; provision of an online marketplace for buyers and sellers of goods and services