B
Mark Identification

B

Serial Number

85112184

Filing Date

Aug 20, 2010

Registration Date

Jan 31, 2012

Trademark by

HAY HOUSE INC.

Classification Information

Non-fiction books on a variety of topics

Paper Goods and Printed Matter

On-line retail store featuring the books and e-books of others; On-line and off-line advertising and marketing services, namely, promoting and providing a website for the promotion of the books of others in the fields of self-improvement, autobiographies and spirituality; Organization of promotions using audiovisual media; Organization of events and shows for commercial, promotional and advertising purposes; Promoting the goods and services of others by providing hypertext links to the web sites of others; Promoting the goods of others through on-line ordering and cataloging of those goods; providing promotion of special events, namely, promotion of special live events and on-line events introducing new books, authors, publishers, and retailers

Advertising and Business

Publishing of electronic publications and printed matter, namely, books; Digital video, audio and multimedia publishing services; providing non-downloadable on-line electronic publications in the nature of books in the fields of self-improvement, autobiographies, and spirituality; electronic desktop publishing for others; publishing services, namely, book and review publishing; editing of printed matter; consulting and information services in the fields of writing, editing, and publishing of books and electronic books; layout services, other than for advertising purposes; writing of texts, other than publicity texts; film and video production; Providing non-downloadable video programs via a video-on-demand service; education services and on-line education services, namely, providing classes, seminars, workshops in the field of writing, editing, reading, and publishing; Arranging, organizing, and conducting special on line events featuring book authors for social entertainment purposes; training services in the field of book writing and consultancy; providing a website featuring information on writing, editing, and publishing of texts and electronic books; on-line journals, namely, blogs featuring information regarding book publishing and information about books and authors

Education and Entertainment

Providing a web-based service featuring technology that enables users to manage the production and publication of electronic books and related digital content and offer them for sale to the general public

Computer and Scientific