AXIS

Marketing services; sales consultancy services, namely, consulting in sales techniques or methods, and sales programmes; retail consultancy services, namely, business management consulting with relation to retail sales matters; sales and business revenue optimization, namely, sales and purchase analysis and optimization for sales promotion; sales and retail consultancy services utilizing computerized and other technologies, namely, consulting services in the fields of search engine optimization for sales promotion, and sales process analysis and optimization; consumer research and analysis services; business management, namely, business performance analysis, measurement, administration and consulting; business consulting services in the field of retail and business performance analysis; product merchandising for others; merchandising performance analysis, namely, product merchandising for others; modeling services for advertising or sales promotion; business benchmarking; retail business benchmarking; retail business forecasting, namely, marketing and sales forecasting; marketing services, namely, field marketing and direct marketing; digital and electronic marketing services; retail research, analysis and evaluation, namely, business research and data analysis services in the field of retail sales; optimisation of marketing, retail and sales strategies according to customer type, profile, location and requirements, namely, business development services; business marketing services according to customer type, profile, location and requirements; compilation and analysis of retail data and retail store data; compilation and analysis of sales and marketing data; compilation and management of marketing databases; compilation, production and management of retail databases; marketing strategy development; market research and analysis; business development; provision of retail information and data, namely, providing pricing and inventory information to retailers and businesses about product and price, and provision of price and product description and specification to consumers in store; provision of market and marketing information, namely, providing business marketing information; marketing and business reporting, namely, preparing business reports; sales auditing and analysis, namely, auditing and analysis of financial statements and sales figures; retail and merchandising support, namely, business management consultancy being assistance in compiling, analysis and presenting retail data; provision of up-to-date retail data, namely, providing analysis of retail data on specific businesses, business units and business locations; applied sales consultancy, namely, consulting in the field of sales methods, sales management, and sales improvement; online media services, namely, online marketing services, online market and retail research; business research, business data analysis and business information services; business appraisals and business enquiries; business management assistance and consultation; business introduction and referral services; retail business auditing; retail performance analysis, namely, providing analysis of retail data on retail businesses, specific business locations, specific business units and product departments and categories; brand auditing, namely, brand evaluation services; brand performance analysis, namely, marketing analysis services; management administration of firms in respect of sales of goods or of services, namely, business administration and management; advertising services; business management; business assistance, management and administrative services; business consultancy and advisory services; business strategy development services; consultancy and advisory services in the field of business strategy; promotion services, namely, promoting the goods and services of others by means of a loyalty rewards card scheme, distribution of advertising flyers, coupons, catalogs, and promotional items of others, distribution of promotional samples and gifts, promoting the goods and services of others by means of providing online gift cards; provision of business information; business auditing services; business and marketing research services; conducting business surveys; conducting market surveys; market survey analysis; data processing; business transaction advisory services, namely, advisory services for preparing and carrying out commercial and retail transactions; systemization of information into computer databases; computerized file management; business process reengineering; business model reengineering, namely, business consultation as to business structuring, organization and operations; big data analytics, namely, business data analysis; customer relationship management; customer satisfaction and loyalty management, namely, customer relationship management; commercial and business administrative consultancy in the field of information technology and data processing; administrative management of computer operations for others, namely, computer file and data management; data processing services; IT services, namely, computer file and data management; compilation of information into computer databases; professional consultancy and consultancy relating to the compilation of information into computer databases; business consultancy in the field of the systemization and outsourcing of data; search engine optimization for sales promotion; computerized database management; digital data processing services; consulting services in the field of electronic data processing; electronic data processing services for others; business strategic planning services in the Information Technology (IT) field; business marketing and sales management consultancy; business information and advisory services utilizing digital and other technologies for the purposes of optimizing transactions and maximizing performance and revenues

Rental of computer files, namely, rental of computer application software for business, marketing and sales management; electronic services for archiving electronic data; research and design in the fields of retail, sales and marketing technology, namely, research and design of computer software for retail inventory, sales and marketing management; software design and development in the field of marketing and retail sales research software tools; graphic design of retail, sales and marketing materials; design and development of computer hardware and software; design and development of computer hardware and software for use in retail sales data analytics and optimization; design and development of computer hardware and software for use in marketing data analytics and optimization; design and development of computer hardware and software for use in business performance data, analytics and optimization; design and development of computer hardware and software for use in sales consulting and management, and retail consulting and management; design and development of computer hardware and software for use in marketing; IT services, namely, design, development and implementation of software; computer hardware development; hosting of digital content on the Internet, namely, hosting of databases and hosting of databases for use in sales consulting and management, retail, and marketing; Software as a Service (SAAS) services featuring software for use in marketing, sales database management, and business revenues database management; Software as a Service (SAAS) services featuring software for use in database management in the fields of retail, sales and marketing services; Software as a Service (SAAS) services featuring software for business and consumer transactions analysis and management for use in sales consulting and management, retail consulting and marketing; Software as a Service (SAAS) services featuring software for use in transactions and inventory data recording and management for use in retail sales data analytics and optimization; Software as a Service (SAAS) services featuring software for use in database management, business and consumer transactions data collection for use in marketing data analytics and optimization; hosting services, namely, web site hosting services; rental of software for recording and management of business and consumer transactions for marketing purposes; rental of computer hardware and data center facilities; IT consultancy, advisory and information services, namely, consulting in the field of information technology; data encryption services; computer systems analysis and computer diagnostic services; data mining; computer services, namely, networking computers and databases for businesses; computer network configuration services; data migration services; monitoring of computer systems by remote access to ensure proper functioning; computer services for the analysis of data, namely, Software as a service (SAAS) and computer networking services featuring software for managing, recording and analyzing business, retail and consumer data for marketing and sales consulting and management purposes; technical data analysis services, namely, data mining; quality control for others in the fields of retail, sales and marketing technology; providing temporary use of online non-downloadable computer programs for use in business database management and hosting web pages for others via a global computer network; electronic storage of data; cloud computing featuring software for use in managing. recording and analyzing business, retail and consumer data for marketing and sales consulting and management purposes and cloud hosting provider services; providing search engines on the internet; rental of web servers; server hosting; maintenance of computer software; updating of computer software; computer software consultancy; computer system design; application service provider (ASP) services featuring software for use in managing. recording and analyzing business, retail and consumer data for marketing and sales consulting and management purposes; application service provider (ASP) featuring software allowing others to track, capture, analyze, target, share and monetize demographic, lifestyle, consumer purchasing decisions, and online behavioral data; application service provider (ASP) featuring software for web analytics and measuring consumer purchasing decisions, online behavioral data, web user behavior, brand awareness and brand engagement; platform as a service (PAAS) featuring computer software platforms for database management for businesses to display, share, transmit, track, tag, collect, analyze, manage, upload, electronic media and data; updating of Internet pages, namely, maintenance of websites for others; consultancy with regard to the design of e-commerce websites and web pages; providing computer programs on data networks, namely, providing temporary use of nondownloadable computer software for use in managing, recording and analyzing business, retail and consumer data for marketing and sales consulting and management purposes; computer systems analysis; computer software and systems design for others; database development services; computer programming; digital image processing, namely, electronic digitizing of photographic images; digital data preparation, namely, data conversion of electronic information; creating webpages for others; consultancy, information and advisory services relating to all the aforesaid services in the field of marketing and retail sales information technology, namely, business technology software consultation services; none of the aforementioned mentioned services provided specifically in relation to access control products, video intercom products, audio intercom products, surveillance products, cameras including but not limited to digital cameras, network cameras, web cameras, and IP-cameras, video encoders, video decoders, network document services, print servers, network video products, radars, speakers, microphones, software and accessories for the aforementioned products, all the aforementioned products being specifically and exclusively for use in connection with security and surveillance