AT THE BALLPARK
Mark Identification

AT THE BALLPARK

Serial Number

85591272

Filing Date

Apr 6, 2012

Registration Date

Jun 11, 2013

Trademark by

MLB ADVANCED MEDIA L.P.

Active Trademark

Classification Information

downloadable software for viewing databases of information, statistical information, and multimedia files in the field of sports; downloadable electronic content, namely, text and multimedia files, video recordings, audio recordings, all in the field of sports; downloadable application software for mobile devices, namely, software for delivering, receiving, viewing, managing, and sharing text and multimedia files, live and pre-recorded programs, audio recordings, video recordings, data, and information, all relating to sports; downloadable software application for mobile devices, namely, software for viewing restaurant information, menus, take-out and delivery options and for ordering food and beverage for pickup or delivery; downloadable software application for displaying and sharing a user's location and finding, locating, and interacting with other users and places and for social networking; downloadable software application for mobile devices, namely, software for making reservations and bookings for sports and entertainment events and paying for and providing electronic admission tickets for sports and entertainment events; downloadable software application for mobile devices, namely, software for viewing maps, receiving directions, and accessing and participating in interactive incentive award programs

Electrical and Scientific Apparatus

On-line ordering services featuring food and beverage for pickup and delivery; incentive award programs to promote the sports events and programming of others provided via a global computer network and wireless networks; administration of an incentive award program, provided via a global computer network and wireless networks, enabling participants to obtain discounts on sports events and sports programming

Advertising and Business

[ Streaming of audio, visual and audiovisual material all in the field of baseball via a global communications network; providing online and telecommunication facilities for real-time interaction and transmission of messages between and among users of mobile and handheld computers, and wired and wireless communication devices; broadcasting of sports programming and information, previews, alerts, replays, all of the above provided via a global computer network and wireless networks; providing electronic message alerts via a global computer network and wireless networks ]

Telecommunications

entertainment services, namely, providing sports programming and information via a global computer network and wireless networks; entertainment services, namely, baseball games, competitions and exhibitions rendered via a global computer network; providing information in the field of sports and entertainment and providing for informational messages relating thereto, all via a global communications network; ticket reservation and booking services for sporting and other entertainment events; entertainment services, namely, providing sports programming and information, previews, alerts, replays, incentive award programs, namely, providing awards and recognition for attendance of, participation in or engagement with sports events and programming, all of the above provided via a global computer network and wireless networks

Education and Entertainment