ARCSCORE

Analyzing and compiling data for measuring the performance of advertising campaigns; Business data analysis; Analysis of business data; Statistical analysis and reporting services for business purposes; Business data analysis services in the field of sports marketing and collegiate NIL endorsements; Business research and data analysis services in the field of collegiate athlete endorsements and NIL markets; Consultation services in the field of company, business sector and industry data and research; Business marketing services in the field of collegiate athlete endorsements and NIL sponsorships; Providing business information, namely, commercial corporate and statistical information provided on-line from a computer database or the Internet; Providing an on-line computer database featuring trade information in the field of collegiate NIL endorsements, sponsorship pricing, and athlete valuation; Marketing analysis services

Intellectual property valuation services; Providing an on-line searchable database featuring financial information about name, image and likeness (NIL) transactions, athlete endorsement deals, and NIL valuation scores; Financial analysis and research services; Financial analysis, namely, compiling and analyzing statistics, data and other sources of information for financial purposes; Financial valuations; Financial data analysis; Financial portfolio analysis services; Providing financial information via a website; Financial advisory and consultancy services; Providing information, commentary and advice in the field of finance, financial investments and financial valuations

Software as a service (SAAS) services featuring software for valuation and pricing of name, image and likeness (NIL) rights in collegiate athletics; Providing temporary use of on-line non-downloadable software for athlete performance and marketability scoring; Providing temporary use of on-line non-downloadable software for managing NIL deals and contracts; Providing temporary use of on-line non-downloadable software for budget allocation and revenue sharing optimization for athletic departments; Providing temporary use of on-line non-downloadable software for advertising investment planning and optimization for brands and agencies in sports endorsements; Providing temporary use of on-line non-downloadable software for modeling sports sponsorship portfolio performance scenarios and outcomes; Providing temporary use of on-line non-downloadable software for ROI measurement and attribution for sponsorship campaigns; Providing temporary use of a web-based software application for risk assessment and compliance management with NCAA and NIL regulations; Providing a web site featuring temporary use of non-downloadable software for for fee calculators and pricing tools for NIL agreements; Providing a website featuring non-downloadable software for searching and accessing athlete NIL valuation scores and profiles; Cloud computing featuring software for use providing application programming interfaces (APIs) for accessing athlete performance data, social metrics, and NIL valuation scores; Providing temporary use of on-line non-downloadable software for data visualization in the field of athlete performance and NIL pricing; Providing subscription-based temporary use of on-line non-downloadable software for ROI measurement and attribution for sponsorship campaigns; Providing on-line non-downloadable software for for developing benchmarking standards of athlete NIL valuation and marketability; Providing temporary use of a web-based software application for for market research and market intelligence in collegiate athletic endorsements