ARCADIA

Web-based non-downloadable software that uses proprietary algorithms to interpret and visualize syndicated consumer data sources, create personas and audience segmentations, and build custom user research surveys and analyze natural language using AI to map for sentiment, tone and emotional response; Web-based non-downloadable software that analyzes advertising, digital marketing efforts, customer journey mapping; Web-based non-downloadable software for use in predictive and intelligent customer journey mapping, and mapping consumer point of view, meaningfulness, and sentiment regarding brands as tied to stages of the customer journey