APPBOY

Computer software platform for marketing automation tools for mobile technologies, namely, application programming interface (API) software and software development kits (SDKs) that collect and analyze customer data and enable the customer to send marketing messages to consumers across multiple channels, namely, push notifications, location-based messaging, text messaging, in-app messages, email, customer service messages, and transactional messages for marketing, data analytics, and customer support; Business intelligence software, namely, software for marketing automation tools and customer relationship management (CRM) for creating and assessing marketing campaigns and marketing programs, enabling integration with machine learning, predictive technology, and for sending messages, questionnaires or polls for customer engagement and feedback, namely, push notifications, location-based messaging, text messaging, in-app messages, and email; Computer software for data collection, data management, data analytics, and data visualization, and enabling actionable data insights that provide a single view of each customer; Computer software for use in creating and sending multi-channel messages, namely, push notifications, location-based messaging, text messaging, in-app messages, and email, for promoting, advertising, and marketing the goods and services of others; Computer software for data analysis, actionable data analysis for customer segmentation, and marketing and campaign creation, customer feedback, and collection, analysis and data collection, all of the foregoing for use in customer relationship management (CRM) and multi-channel messaging, namely, push notifications, location-based messaging, text messaging, in-app messages, and email; Computer software consisting of a content management system (CMS) for the management of mobile applications and content; Computer software for use in collecting, managing and analyzing customer data on social networks and media and via point-of-sale, loyalty programs, in-store promotions, and net promoter scores; Computer software that facilitates dialog between an application owner's customer and the customer service help desk and collects feedback for customer service and help desk support management; Computer software for customer engagement, namely, tools for soliciting, gathering, categorizing, analyzing and sharing customer feedback; Computer software for use in conducting opinion polls and surveys; Computer software for creating and managing mobile and desktop news feeds

Business consulting, information and marketing services; Business marketing consulting services; Consulting services in the field of internet marketing; Direct marketing consulting services; Marketing consulting; Promotion and marketing services and related consulting; Providing marketing consulting in the field of social media; Providing mobile marketing services

Telecommunication services, namely, electronic transmission of push notifications, location-based messaging, text messaging, in-app messages, email, web browser messages and push notifications, news feed cards and SMS messages to users of portable electronic and mobile devices; Electronic multi-channel messaging, namely, electronic transmission of push notifications, location-based messaging, text messaging, in-app messages, email, web browser messages and push notifications, news feed cards and SMS messages to users of portable electronic and mobile devices; Multi-channel advertising messaging, a namely, electronic transmission of push notifications, location-based messaging, text messaging, in-app messages, email, web browser messages and push notifications, news feed cards and SMS messages to users of portable electronic and mobile devices

Providing temporary use of online non-downloadable software that collects and compiles customer data for marketing automation tools, namely, push notifications, location-based messaging, text messaging, in-app messages and email for the purpose of marketing the goods and services of others, data analytics, data analysis for customer segmentation, and customer relationship management (CRM); Application service provider featuring application programming interface (API) software and software development kits (SDKs) that collect and compile data for marketing automation tools, namely, push notifications, location-based messaging, text messaging, in-app messages and email for the purpose of marketing the goods and services of others, data analytics, data analysis for customer segmentation, and customer relationship management (CRM); Business intelligence software featuring dashboards, such as non-downloadable online software for marketing automation tools, namely, push notifications, location-based messaging, text messaging, in-app messages and email for creating and managing marketing and customer relationship campaigns; Business intelligence software featuring dashboards, namely, non-downloadable online software for polls, automatic multi-channel messaging, namely, push notifications, location-based messaging, text messaging, in-app messages, and email and response forms for customer engagement, and feedback, and non-downloadable online software, namely, automated messaging systems for customer service and help desk support management; Providing a web site featuring temporary use of non-downloadable software for data collection, data management, data analytics, and data visualization; Providing a website featuring non-downloadable software for content management of mobile applications; Providing a website featuring non-downloadable software for collecting, managing and analyzing data on social networks; Providing a website featuring non-downloadable software for soliciting, gathering, categorizing, analyzing and sharing customer feedback; Providing an online non-downloadable software platform and associated non-downloadable software tools for use in conducting opinion polls and surveys; Software development in the field of mobile applications, websites, email, and digital media; Website design and development for others; Consulting in the field of information technology; Consulting in the field of telecommunications technology; Consulting services in the field of software as a service (SAAS); Consulting services in the field of computer-based information systems for businesses; Consulting services in the design and implementation of computer-based information systems for businesses; Software development consulting in the field of mobile application; Software development consulting in the field of lifecycle marketing; Data mining