ALC IDENTITY WATERFALL

Market research services; computer services, namely, providing enhanced marketing data based on attributes from multiple data sources; Business marketing consulting services, namely, providing onboarding services for others; enhancing customer's data with third party data for providing privacy compliant data; Advertising services, namely, providing services through a technology platform for Internet advertisers, marketers, and publishers to enable them to deliver customized retargeted messages to known and unknown Internet visitors via direct mail and email; providing enhanced marketing services, namely, leveraging customer data with third party data to provide enhanced data for targeted emails and direct mail; advertising services to onboard customer data for matching with third party data from other sources for developing privacy compliant enhanced data; supplementing and enhancing customer and Internet data from advertisers and marketers, namely, developing enhanced advertising data by appending to the customer and Internet visitor data additional data from third party sources; advertising and marketing consultancy, namely, providing advertisers and marketers with recommended communications for direct mail and email marketing, none of the foregoing in the field of real estate

Technology services in the field of advertising for content management and optimization, namely, providing temporary use of online non-downloadable software to enable users to onboard electronic customer data for enhancing the data by matching it with third party data to generate privacy compliant output data for advertising and marketing