ADVERTISING.COM
Mark Identification

ADVERTISING.COM

Serial Number

78411339

Filing Date

Apr 30, 2004

Registration Date

Sep 30, 2008

Trademark by

PLATFORM-A INC.

Classification Information

Advertising, marketing, and promotional services, namely, placement and dissemination of advertising for others via the Internet, global computer networks, and cable and satellite television; online advertising services in the nature of providing a system of contextual hyperlinking between website content and the advertisements of others; distribution of the advertisements of others via a variety of methods, namely, via advertising newsletters, e-mail, wireless devices, and interactive television; placement of the advertisements of others on search engines and websites; providing advertising campaign management services in the nature of tracking, analyzing, and reporting on consumer data, demographics, and consumer behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials; management and compilation of computerized databases, namely, creating and managing customer lists and customer data in a computer database for others; conducting market research, consumer research, and consumer opinion and market research surveys; consulting services in the field of advertising, marketing, and promotion; creation and preparation of advertising and marketing materials for others; promoting the goods and services of others through the electronic distribution of coupons and through the administration of incentive award programs, sweepstakes contests, promotional contests, and special offer programs; procurement services, namely, purchasing and managing advertising space for website owners, newsletter publishers and e-mail publishers on Internet websites, in e-mail newsletters, and in Internet search listings; management assistance, namely, assisting website owners, publishers of e-mail newsletters, and Internet search listing providers with the management of their interactive advertising inventory; on-line trading services in the field of advertising in which seller posts website traffic to be auctioned and buyer bids for such traffic via the Internet; business services, namely, matching advertisers needing advertising venues with website publishers

Advertising and Business