ADTRICITY

Downloadable software in the nature of applications for mobile phones, smartphones, computing devices, handheld electronic devices, tablet computers, and personal digital assistants (PDAs) featuring technology that enables users to evaluate potential advertising placements, tracks and reports on advertisements and marketing efforts of its users and others, and provides analytics, optimization strategies, verification and quality metrics related to advertising placements on the Internet, on websites, in mobile and computer applications, and on Internet-connected devices, including but not limited to, televisions