ADAPTIVE SENTIMENT
Mark Identification

ADAPTIVE SENTIMENT

Serial Number

77840928

Filing Date

Oct 4, 2009

Trademark by

LISTENLOGIC LLC

Classification Information

Technology product that is unique in ability to determine correct sentiment of user-generated media specific to an industry, company or brand with extreme accuracy. A key challenge in using user-generated media such as social media to gather meaningful insight from user comments resides in the discernment of what is the intended meaning ¿ the sentiment ¿ of each comment. Words mean specific things, but they mean specifically things in different contexts. ListenLogic's patent-pending technology uses a machine-learning feedback loop to enable users to adapt to any different user implication so that they can derive the appropriate ¿ accurate - inference

Electrical and Scientific Apparatus