Downloadable computer software applications for use by e-commerce retailers to compile, manage, moderate, edit, publish, and display reviews, ratings, testimonials, video testimonials, photographs, and user-generated content provided by customers, and to create customer incentive programs; downloadable computer software applications for use by e-commerce retailers to configure, customize, and display marketing widgets within an online shopping experience

Online non-downloadable software for use by e-commerce retailers to compile, manage, moderate, edit, publish, and display reviews, ratings, testimonials, video testimonials, photographs, and user-generated content provided by customers, and to create customer incentive programs; providing temporary use of non-downloadable software for use by e-commerce retailers to configure, customize, and display marketing widgets within an online shopping experience