On-line retail store services featuring a wide variety of consumer goods of others; On-line retail store services featuring My Modern Mom baby and toddler products; On-line wholesale and retail store services featuring My Modern Mom baby and toddler products; Online retail store services rendered in a virtual environment featuring physical goods, namely, plates, plates with lids, bowls, bowls with lids, fork and spoon flatware, dinnerware products, cups, and other My Modern Mom baby and toddler products; Computerized on-line retail store services in the field of baby and toddler products created by My Modern Mom