administration of an incentive award program that allows members to redeem points for accommodations and travel-related goods, services, and experiences; promoting hotel, resort, airline, car rental, time share, travel, and vacation services through an incentive award program; business organization, operation and supervision of loyalty programs; business meeting planning services; providing convention and conference facilities for business meetings

hotel accommodation services; restaurant, catering, bar and cocktail lounge services; provision of general-purpose facilities for meetings, conferences and exhibitions; provision of banquet and social function facilities for special occasions; hotel services featuring an incentive award program; reservations services, namely, making reservations for hotel accommodations for others