Downloadable virtual goods, namely, computer programs featuring alcoholic and nonalcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers, all for use in online virtual worlds; Downloadable software, downloadable mobile application software and downloadable cloud based software for virtual reality game for virtual worlds; Virtual reality headsets and glasses; Electronic devices, namely, connected bracelets for use in accessing content in online virtual worlds; Downloadable multimedia files containing artwork, text, audio, music and/or video relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers; Downloadable multimedia files containing artwork, text, audio, music and/or video relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers authenticated by non-fungible tokens (NFTs); Downloadable virtual reality and augmented reality software for conducting actual and virtual workshops, educational demonstrations and courses of instruction in the field of mixology and alcoholic beverages for education, learning, entertainment purpose; Downloadable software, downloadable mobile application software and downloadable cloud based software for providing a virtual marketplace; Downloadable software, downloadable mobile application software and downloadable cloud based software for generating cryptographic keys for receiving and spending crypto assets and downloadable computer software for managing cryptocurrency transactions using blockchain technology; Computer programs, recorded, for the creation and trade of digital collectibles using blockchain-based software technology; Downloadable software for enabling the authentication, ownership, availability and trading of digital assets; Downloadable software, downloadable mobile application software and downloadable cloud based software for processing transactions related to crypto-collectibles, non-fungible tokens; Downloadable software, downloadable mobile application software and downloadable cloud based software for use in electronically trading, storing, sending, receiving, accepting and transmitting crypto-collectibles, non-fungible tokens; Downloadable software, downloadable mobile application software and downloadable cloud based software for use in facilitating the purchase and sale of rights to digital goods; Downloadable software, downloadable mobile application software and downloadable cloud based software for managing digital collectibles; Downloadable software, downloadable mobile application software and downloadable cloud based software for viewing images, videos, for viewing sporting events, for gaming and downloadable virtual goods in the nature of beverages, food and apparel for use in online virtual worlds; Downloadable printable loyalty cards, printable incentive cards and printable reward cards

Retail store and online retail store services featuring virtual goods, namely, alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, clocks, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers for use online in online virtual worlds; Online retail store services featuring digital collectibles in the nature of downloadable image files of alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers authenticated by non-fungible tokens (NFTs); Organizing and conducting events, exhibitions and business expositions for commercial purposes in the fields of interactive entertainment, virtual reality, sports and video game entertainment; Providing incentive reward programs for customers through issuance and processing of loyalty points authenticated by non-fungible tokens (NFTs) for on-line purchase of a company's goods and services; Providing incentive award programs for customers and employees through the issuance of digital tokens for the purpose of promoting and rewarding customer loyalty; Retail store and online retail store services rendered in a virtual environment featuring virtual goods, namely alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, clocks, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers, blockchain tokens, digital tokens, and non-fungible tokens; Provision of online marketplaces for buyers and sellers of virtual goods, blockchain tokens, digital tokens, and non-fungible tokens; Provision of online marketplaces for buyers and sellers of downloadable digital art images, music and videos authenticated by non-fungible tokens (NFTs)

Entertainment services, namely, providing on-line, non-downloadable virtual alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, clocks, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers for use in virtual environments; Entertainment services, namely, providing online live music concerts and non-downloadable virtual music concerts via the Internet; Educational services, namely, conducting workshops educational demonstrations and courses of instruction in the field of mixology and alcoholic beverages; Entertainment services, namely, conducting online non-downloadable virtual reality workshops, educational demonstrations and courses of instruction in the field of mixology and alcoholic beverages for use in virtual environments; Entertainment services, namely, providing online non-downloadable virtual goods, namely, beverages, food, bags, beverageware, coolers, clothing, headwear, footwear, umbrellas, towels, sporting equipment, toys, video game equipment and computer games for use in virtual environments; Entertainment services, namely, providing an online virtual environment for using, trading, and purchasing virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets, all for recreational, leisure or entertainment purposes; Organizing and conducting virtual workshops, demonstrations, courses of instruction and conferences in the field of alcohol beverages and mixology for educational and cultural purposes

Operating a virtual bar and restaurant offering virtual food and beverages for use in virtual world