Cloud-based platform as a service featuring computer software platforms that use pharmacy data to provide end-to-end business management tools and solutions for pharmacies, pharmacy consultants, brokers, and third-party administrators, namely, managing, using, storing, and analyzing pharmacy data for the purposes of streamlining, managing, implementing, standardizing, reconciling, auditing, and marketing pharmacy benefit management contracts, pharmacy benefit management programs, and requests for proposals pertaining to pharmacy benefit claims; Cloud-based platform as a service featuring computer software platforms that store pharmaceutical insurance benefits claims data, generate reports based on pharmaceutical insurance benefits claims data, provide data analytics based on pharmaceutical insurance benefits claims data, implement contract reconciliations based on pharmacy insurance benefits claims and claims data, and provide audits on user performance; Cloud-based platform as a service featuring computer software platforms for use by pharmacies, pharmacy consultants, employer-sponsored health plan pharmacy consultants, brokers, third-party administrators, pharmacy benefit managers, health management organizations, employer- sponsored health plans, therapeutic counselors, formulary managers, and data analytics providers for searching and displaying options and for communication between parties in connection with the procurement of pharmacy benefit management contracts, pharmacy benefit management programs, and requests for proposals pertaining to pharmacy benefits claims