Printed matter, namely, books, journals, pamphlets, booklets, brochures, leaflets, newsletters, manuals and printed teaching materials in the fields of in the fields of marriage, family, parenting, leadership development, personal development, spiritual development, character development, building and strengthening personal, intrafamily, and cross-cultural relationships and communication, ministry training, and cultural, spiritual, ethical, religious, and societal values and issues, building and strengthening communication, connection and relationships for couples; educational kits sold as a unit in the fields of marriage, family, parenting, leadership development, personal development, spiritual development, character development, building and strengthening personal, intrafamily, and cross-cultural relationships and communication, ministry training, and cultural, spiritual, ethical, religious, and societal values and issues, building and strengthening communication, connection and relationships for couples consisting primarily of printed educational books, printed educational prayer cards, and other printed instructional, educational, and teaching materials and also including DVDs; pens