Marketing and media consumption data analytics services; data analytics, namely, providing data analysis to inform and guide decision making with regard to marketing, media purchasing, and advertising, for business purposes; market research and business analyses; marketing research services; analysis of market research data and statistics; analyzing and compiling business data for market research purposes; statistical evaluations of marketing data; providing consulting services in the field of facilitating the planning, buying, and selling of media in marketing and advertising; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes