GPS navigation and tracking devices in the nature of a GPS computer; wireless computer; vehicle mounted GPS sensor for determining the rate of motion for a vehicle; mobile application software, namely, downloadable software in the nature of a mobile application for analyzing and recording cycling, bicycle fit and location data, and data management; downloadable mobile applications for analyzing and recording cycling, bicycle fit and location data, and data management; downloadable videos, namely, downloadable video recordings in the field of cycling; computers; cycling computers; protective helmets for sports; cycling helmets; eyewear; electric batteries for electric bicycles; downloadable computer software applications for analyzing and recording cycling, bicycle fit and location data, and data management; recorded computer software for analyzing and recording cycling, bicycle fit and location data, and data management; downloadable computer application software for smart phones and mobile devices, namely, software for social networking, receipt and transmission of data, fitness, and fitness assessments